SERVICES | RAAY STUDIO

STANDARD SERVICES

DESIGN

We provide the full-spectrum design execution. This includes footwear design and development, techpack creation, graphics, branding, prototyping, and packaging; all delivered with the same rigor, taste, and manufacturing fluency that define our advisory work. From concept through production, we build products and systems that are clear, efficient, and ready to scale.

SPECIALIZED SERVICES

CREATIVE DIRECTION

We also specialize in creative direction at the line level. By strategically assessing model architecture, consumer segmentation, and design intent, we help brands evolve or reset entire footwear collections. The goal is clarity; building the strongest possible line for the brand, maintaining competitive advantage, and ensuring every product delivers best-in-class design across the full consumer base.

COST-REDUCTION & SKU RATIONALIZATION

We help footwear and consumer brands protect margin through design. By simplifying BOMs, reducing material and tooling complexity, and adapting products to evolving manufacturing regions, we deliver immediate cost impact without compromising product intent. RAAY Studio brings senior design authority and manufacturing fluency that is able to operate directly with leadership, sourcing teams, and factory partners to move fast and decisively.